UX/UI
Transforming User Experiences with Inspired UX/UI Design
In today’s distracting world, where the gentlest nudge can divert someone’s attention, users want applications that look appealing and feel great. An effective user interface (UI) that draws people to your app right away and a user experience (UX) that leaves a lasting impression on your users’ minds can accomplish these goals.
What are CX, EX, UX, and MX?
Customer experience (CX)
Customer perception based on interactions with a supplier’s employees, systems, channels, or products
Employee experience (EX)
Employee perception that is reached through interactions with customers, partners, leaders, teams, processes, policies, tools, and the work environment
User experience
(UX)
The experiences that users have when interacting with a product in a given context
Multi experience
(MX)
Interaction through a variety of digital touchpoints using a combination of interaction modalities and devices
UX/UI Center of Excellence
at Amaris Consulting
Our UX/UI team is made up of researchers, product designers, UX visual designers, copywriters, and layout developers. Thanks to our multidisciplinary teams, we are able to provide a wide range of services.
Amaris Consulting’s UX/UI services include the following:
We discover and explore customer context by conducting quantitative analysis based on analytics tools, and qualitative analysis to evaluate users’ emotions, needs, and expectations.
We base how information is displayed from the user’s perspective on digital organization and structure to enable an easy and intuitive navigation.
Creating products that provide meaningful and relevant experiences to users involves designing the entire path to acquire and integrate the product, including aspects of branding, design, usability, and function.
With a focus on style, our designers aim to create interfaces for software or computerized devices that users find easy to use and pleasurable.
To provide fluent and comprehensive communication, we analyze the context to decide on the language and tone our users want. User experience is a conversation, and there is no conversation without words.
We evaluate a product during the design or even development phase, using concrete techniques to assess the design effectiveness, usability, and user satisfaction.
We transform design concepts into a functional code that can display the design in the browser or application.
Our User Testing Lab
Amaris Consulting’s User Testing Lab is a space for our people to collaborate on, generate, and test unique ideas. It enables us to constantly work to develop new tools and improve existing ones. In our User Testing Lab, we can develop any type of product or service to improve usability and user experience. We conduct research with real users, assessing their experience and testing devices and motion tracking, then analyze the gathered data.
Sector Solutions
The following is a non-exhaustive list of the sector solutions we provide. If you want to assess the relevance of these solutions to your own industry, please reach out to us.
Banking
Amaris helps banks create, maintain, and develop their system designs, providing a unified experience across channels and a consistent brand identity. Moreover, systems design reduces development timings.
E-commerce
We improve conversion rates by identifying where the user is lost and the purchase process fails, providing better flows and usability to engage the user during the process.
Healthcare
We create a tailor-made experience based on patients’ conditions and restrictions.
Insurance
We improve internal tools, including complex operations and functions from a UX perspective, and provide better user experiences.
Transportation
We conduct tests with real users, gathering real feedback about how the digital solution is working and drawing valuable conclusions that improve the business.
Real estate
We manage the design of corporate websites from the research and prototyping phases to design delivery, ensuring KPI compliance.
Telecommunications
We support design and copywriting through web, TV, and app solutions, improving system design and ensuring compliance with the telecom editorial policy.
Real estate
Whole corporate website. From the Research and Prototyping Phase to design delivery. Research and KPIs compliance.
Why Choose Amaris Consulting?
At Amaris Consulting, we respond to this new cultural norm by understanding our client’s expectations and needs prior to building a research plan. This crucial step ensures we are ultimately able to offer our clients the best design possible.
Our UX/UI Center of Excellence is focused on helping organizations by providing the following services:
Offering visual proposals
Defining, maintaining, and improving system designs to unify multi-device experiences
Providing tested user experiences by examining customer segmentation and features
Testing new features to ensure good understanding and performance from the user’s perspective
Ensuring a user-centric approach by promoting feedback and a validation culture
Meet the Team
Jessica CALATAYUD PEREZ
